"Wake Up – The Lao Coffee Game" is a Swiss–Lao co-production co-created by the Centre for Development and Environment (CDE) at the University of Bern. Aimed at 17–23-year-old students, the game can be played in person or online. It combines interactive, face-to-face role play with digital gaming trajectories. Using the example of coffee, its purpose is to offer an in-depth learning experience of the system dynamics of global agricultural commodity value chains and the implications for sustainable development.